Descripció
Are you a European webshop owner looking to scale beyond your own store? Managing multiple sales channels manually is time-consuming and error-prone. StoreLinkr is your specialized European marketplace integrator, designed to help WooCommerce stores grow from a few daily sales to thousands of automated orders across the continent.
Whether you are dropshipping from wholesalers or selling your own brand on major marketplaces, StoreLinkr centralizes your operations. We keep your inventory in sync, automate your order flows, protect your margins with smart pricing and optimize your product data for maximum visibility on platforms like bol, Kaufland, MediaMarkt, Decathlon, Allegro, eBay and many more.
Why choose StoreLinkr?
- European Expertise: Tailored for the European eCommerce landscape, with 70+ marketplaces across the Benelux, DACH, France, Spain, Portugal, Italy, Poland and the Czech Republic.
- Real-time Synchronization: Stock updates as fast as every 15 minutes.
- Centralized Management: One platform for your products, stock, prices and orders on every channel.
- Smart Pricing: Price lists per country, advised prices with margin insights and competitor prices from bol and Kaufland.
- Automated Dropshipping: Connect directly to wholesalers and automate your product catalog.
- Scalable Pricing: Flexible subscription plans that grow with your business needs.
Note: Use of this plugin requires an active StoreLinkr subscription.
StoreLinkr Solutions
Optimize your WooCommerce store with our powerful multi-channel solutions:
- Marketplace Connector: the bridge between WooCommerce and Europe’s largest marketplaces.
- Centralized Product Data: manage and enrich your entire catalog in one place before publishing to multiple channels.
- Automated Order Flows: sync sales orders from all channels back to WooCommerce and automate your fulfillment journey.
- Multichannel Publishing: push your products to webshops, marketplaces and shopping platforms.
- Smart Dynamic Pricing: stay ahead of the competition with price lists, advised prices and competitor insights.
- Inventory Guidance: keep stock levels accurate across all platforms and get insights for inventory management.
Extensive solutions
European Marketplace & Webshop Integrations
Expand your reach instantly by connecting to the platforms that matter most in Europe:
* Marketplaces: bol, Kaufland, Allegro, eBay, Books in Belgium and Boekwinkeltjes.
* Mirakl marketplaces: 66 marketplaces running on Mirakl, including MediaMarkt, Decathlon, Douglas, Conrad, Praxis, Kruidvat, ANWB, Leen Bakker, XXXLutz, BAUHAUS, HORNBACH, home24, Fressnapf, zooplus, Leroy Merlin, Carrefour, Boulanger, La Redoute, El Corte Inglés, PcComponentes, Worten, Empik and Media Expert. Orders and returns are imported per marketplace.
* Webshops: WooCommerce, Shopify, Magento, SitePack or use our public API.
* Feeds: Google Shopping, Meta (Facebook/Instagram), Microsoft Advertising and TikTok.
Suppliers, POS and back office
Bring in product data and stock from the systems you already use:
* POS and wholesalers: CycleSoftware, Wilmar, Kruitbosch, Skwirrel, Shots, Everspring and Van der Meer.
* Warehouse: Picqer and StockHub.
* Accounting: Exact Online and Jortt.
Manage product data centrally
With StoreLinkr, you effortlessly manage your entire product catalog from a single environment. Connect your inventory from multiple sources such as your WMS, POS, or suppliers. This keeps you in control of your data and prevents errors across your sales channels.
Smart pricing and repricing
Set up price lists per country and currency, and let StoreLinkr calculate an advised sales price with the margin you make on every product. Accept or reject each suggestion. For bol and Kaufland, StoreLinkr reads the competing offers, so you see the lowest and highest competitor price and the number of sellers before you change a price. Approved prices are sent to every connected channel automatically.
Order flows and automation
Automate your entire post-purchase journey with intelligent eCommerce order flows. Connect marketplaces, webshops, and fulfillment partners to centralize orders, sync tracking data, and streamline returns automatically.
Multi-channel product publishing
Connect all your webshops and marketplaces and publish your catalog instantly. Multi-channel product publishing keeps products, stock, and content consistent across all channels.
THE #1 DATA LINK FOR YOUR WEBSHOP
Our data connection helps you to quickly and easily connect one or more wholesalers to your WooCommerce online store. We are unique in our kind, because we have created an intermediate step between the wholesaler and your webshop.
This intermediate step allows us to read all catalog data from the wholesaler directly to our platform. On the StoreLinkr platform you can exclude, edit and overwrite data.
Once the data is correct, it will only be transferred to your WordPress website. We update your online store at least 4 times a day and stock data on the StoreLinkr platform is maximum 15 minutes old!
STAY IN CONTROL OF YOUR CATALOGUE
With our unique import filters it is possible to put together your range during import. Select only the product groups you would like to sell.
It is also possible to exclude products from export to your webshop based on:
* Minimum quantity in stock, only display products in your webshop that you can sell directly
* Minimum number of images, only show products if they have an image
* Minimum price or maximum price, determine your own range by activating an active price filter
* And much more..
DROPSHIP IN A FEW CLICKS
You can get started within a few minutes. Start your own StoreLinkr trial now and activate the first workflow to your WooCommerce online store to start dropshipping.
GAIN MORE ECOMMERCE KNOWLEGDE
Our comprehensive eCommerce blog provides weekly insights into the industry, and we also have an extensive knowledge base and live chat available to answer your questions.
WE PROVIDE ALL THE TECHNOLOGY
The StoreLinkr plugin and the SaaS platform is a powerful combination. The platform is being developed every day and our people are ready to help you with questions.
This is the official StoreLinkr plugin, powered by SitePack B.V..
Configuration
Go to the ‘StoreLinkr’ menu in WordPress.
Generate the API key and secret.
Open the StoreLinkr portal and create a new workflow using the above API credentials.
Configure the synchronization settings for products and orders.
The products and categories will be automatically created shortly.
Developers
If you want to contribute, please take a look at our Github Repository.
Instal·lació
Upload the plugin files to the /wp-content/plugins/ directory.
Activate the plugin through the ‘Plugins’ menu in WordPress.
Configure the plugin settings via the ‘StoreLinkr’ menu in WordPress.
PMF
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Which European marketplaces are supported?
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StoreLinkr supports bol, Kaufland, Allegro, eBay, Books in Belgium, Boekwinkeltjes and 66 Mirakl marketplaces such as MediaMarkt, Decathlon, Douglas, Conrad, Leroy Merlin, Carrefour, El Corte Inglés, Worten and Empik. That is more than 70 marketplaces across the Benelux, DACH, France, Spain, Portugal, Italy, Poland and the Czech Republic. We are constantly adding new integrations to help you reach more customers.
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Does StoreLinkr help me set competitive prices?
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Yes. You can create price lists per country and currency, and StoreLinkr suggests an advised sales price based on your purchase price and margin. For bol and Kaufland you also see the competing offers, with the lowest and highest price and the number of sellers. Approved prices are pushed to WooCommerce and your marketplaces automatically.
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Which point of sale systems are supported by this plugin?
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This plugin works with point of sale systems such as CycleSoftware and Wilmar, and with suppliers and wholesalers such as Kruitbosch, Skwirrel, Shots, Everspring and Van der Meer.
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Do I need a StoreLinkr account to use this plugin?
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Yes, you need a StoreLinkr account and an active subscription to use this plugin. We offer a free trial so you can explore all features before choosing a plan.
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How does the pricing model work?
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StoreLinkr uses a subscription-based pricing model tailored to your business size and needs. Pricing typically depends on the order volume. For the most up-to-date pricing details, please visit our pricing page.
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How can I find my StoreLinkr API key?
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You can find the StoreLinkr API key in the WordPress environment by clicking on the StoreLinkr menu item on the left side. The API key and secret needed in Connect are listed there.
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Can I manually synchronize my products?
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No, we update the products multiple times a day from StoreLinkr. It is often unnecessary to do this manually.
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How often are products automatically updated?
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Products are regularly updated; the interval depends on the chosen StoreLinkr subscription.
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How I change the product variant display on a product page?
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You can programmatically change the rendering of the variant options on a product details page. Use the «storelinkr_variant_dropdown_label» filter the change the label, or the «storelinkr_variant_html» filter to change the complete HTML rendering.
The style and design of the product variant could also changed by using the «storelinkr_variant_css» filter for the CSS code. -
How do I map my WooCommerce categories to marketplaces?
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Category mapping is managed directly within the StoreLinkr portal. This allows you to easily link your WooCommerce categories to the specific category structures of various European marketplaces, ensuring your products are always listed in the right place.
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Does StoreLinkr support automated order routing?
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Yes, StoreLinkr features intelligent order routing. You can configure rules in our portal to automatically route orders from different marketplaces to your WooCommerce store or directly to your fulfillment partners, streamlining your entire shipping process.
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I have another question not listed here
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Perhaps our online knowledge base can assist you further. Otherwise, our support team is also available to answer your question.
Ressenyes
Col·laboradors i desenvolupadors
«StoreLinkr: European Marketplace Integrator & Multichannel Sync» és programari de codi obert. La següent gent ha col·laborat en aquesta extensió.
Col·laboradors
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Traduïu «StoreLinkr: European Marketplace Integrator & Multichannel Sync» a la vostra llengua.
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Registre de canvis
Please read the changelog.txt for more commit history of this plugin.
2.21.1
Release date: 2026-10-14
Enhancements
None
Bugfixes
- A product image is only saved when the download returns a real image (JPG, PNG, GIF or WebP); an error page or empty response is no longer stored as a broken image
- Images stay WebP as delivered by the StoreLinkr CDN; an image that arrives in another format (for example sent directly as content) is stored with its own extension and type instead of being labelled .webp
- A product update repairs an attached image whose file is missing or not a valid image, so StoreLinkr sends it again
2.21.0
Release date: 2026-10-07
Enhancements
- Store the condition of a product from the StoreLinkr PIM (new, as new, refurbished, good, used, reasonable, moderate or damaged) as the product meta condition
Bugfixes
None
2.20.0
Release date: 2026-10-07
Enhancements
- Store the condition description of a second-hand product as the product meta condition_description
Bugfixes
- A variable product that was removed in WooCommerce is created again on the next sync, instead of failing with «Product not found»
- A variation id that points to its own variable product no longer deletes that variable product
- Large variants no longer time out on a sync: unchanged variations are not saved again, SKU and EAN checks only run when they change, and the duplicate EAN check runs once per variation
- The variation attributes meta (_product_attributes) is stored as one row; every sync used to add a row, the duplicates are removed on the next sync
- Product meta is updated in place instead of being deleted and inserted again on every sync
- A variable product keeps its variation attributes during a sync, so variation titles and term counts are no longer rewritten
- A new image order from StoreLinkr is applied to the product gallery, also when only the order of the gallery images changed
2.19.0
Release date: 2026-08-13
Enhancements
- Store all StoreLinkr product metafields, like OE numbers and manufacturer codes, as product meta
- Every product of a variant keeps its own metafields on the variation itself
- New Metafields tab on the product page in the admin, showing the metafields of the product
- New template function storeLinkrGetProductMetafields() to use the metafields in your theme
- New filter storelinkr_metafield_show_in_rest to expose a metafield through the WordPress REST API
Bugfixes
None
2.18.1
Release date: 2026-08-13
Enhancements
- Version bump for WordPress 7.1 support
Bugfixes
None
2.17.1
Release date: 2026-05-22
Enhancements
- Version bump for WordPress 7.0 support
Bugfixes
None
2.17.0
Release date: 2026-03-10
Enhancements
- New product endpoint to make sure products are offline (GTIN based)
Bugfixes
None
2.16.2
Release date: 2025-12-23
Enhancements
- Minor code optimizations
Bugfixes
- When a product ID already was created on a variant as simple product, we remove the ID and create a new product
- Fixed an edge case in setting the attributes on variant level which caused an error
2.16.1
Release date: 2025-12-16
Enhancements
- Variants can now be generated and updated without a valid EAN/GTIN/ISBN number
- Optimized cleanup for products
Bugfixes
None
2.16.0
Release date: 2025-12-12
Enhancements
- Compatible with new WordPress version 6.9
Bugfixes
- When a price is empty, set 0 value for product variant option
2.15.1
Release date: 2025-11-24
Enhancements
- Set a longer timeout for downloading images to prevent a 5 seconds timeout error message
Bugfixes
- Overwrite image setting fix
2.15.0
Release date: 2025-11-04
Enhancements
None
Bugfixes
- Short- and long descriptions fixed in main variant
2.14.4
Release date: 2025-10-31
Enhancements
None
Bugfixes
- Parse large dataset from json method in request object
2.14.3
Release date: 2025-10-31
Enhancements
- Return the received amount of product options for validation on a variant call
Bugfixes
- Clear the cache when a new term is created in the variant create/update flow
2.14.2
Release date: 2025-10-30
Enhancements
- Improved logic in building variant options from dataset
Bugfixes
None
2.14.1
Release date: 2025-10-30
Enhancements
- Added the WooCommerce line item id in the response
Bugfixes
- Removed deprecated method get_notes() from WooCommerce order and replaced with current method
2.14.0
Release date: 2025-10-30
Enhancements
None
Bugfixes
- Improved EAN/GTIN check to prevent false positives
2.13.0
Release date: 2025-10-23
Enhancements
- Save images from the StoreLinkr CDN as .webp format, to support transparancy
Bugfixes
None